Year 13 : Wikinomics and the Long tail

TASK 1 :   Google : Wikinomics – chapter1:

2.       What epiphany led the head of gold corp to understand how his employees could find more gold?

3.       What did he do when he rushed back to his Toronto office?

4.       How much was the prize money offered and how did it result?

5.       What has brought about the ‘New world of Wikinomics?

6.       How does the ‘growing accessibility of information technologies’ change things?

7.       What are ‘The Weapons of Mass Collaboration’ ?

8.  How does all this mass collaboration culture relate to Media organisations ?

9. What are some of the criticisms from people like Bill Gates ?

10. What are the main principles of Wikinomics ?

11. How much do you personally believe that online collaboration culture 'changes everything'?



TASK 2 :

The long tail theory: Chris Anderson .

Simple question really... Can you explain it ? !


TASK 3:
Now: can you watch this and make notes .....