Year 13 Evaluations

29th April People.. the 29th April... 18 days .....432 hours until I send off the coursework marks...

This is getting reidiculously late so I absolutely have to have these evaluations on your blogs by then otherwise you are going to get a bug fat zero.

Evaluations: You have already been through this process last year for your AS work so its pretty similar to be honest. The only difference being is that you should know a lot more about critical theory and this should be applied to your text in the same way that we have been applying these theories to real media texts each year. Pick apart your music video and justify and explain just what you were trying to say to your audience. You need to do this for your CD covers and adverts also.

A2 g324 evaluation questions from hasnmedia

Some fantastic examples are here:

http://hazemediaa2.blogspot.co.uk/search/label/evaluation

http://dimensionmedia3.blogspot.co.uk/   (there is annoying noise from one of Selcan's emaze presentations here  but don't let it put you off reading their evaluation!)


The criteria is here:

Construction of music video:

Main Task		Ancillary Task x2
Level One	0 – 14 marks		0 – 3 marks
Level Two	15 – 23 marks		4 – 6 marks
Level Three	24 – 31 marks		7 – 8 marks
Level Four	32 – 40 marks		9 – 10 marks

Level 4

The candidate is expected to demonstrate excellence in the creative use of most of the following technical skills:

• shooting material appropriate to the task set; including controlled use of the camera, attention to framing, variety of shot sizes and close attention to mise en scene

• editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions, captions and other effects

• recording and editing sound with images appropriately.

Where a candidate has worked in a group, an excellent contribution to construction is evident.

EVALUATION

In the evaluation the following four questions must be addressed:
• In what ways does your media product use, develop or challenge forms and conventions of real media products?
• How effective is the combination of your main product and ancillary texts?
• What have you learned from your audience feedback?
• How did you use media technologies in the construction and research, planning and evaluation stages?

Just to remind you all here is your brief (with ancillary task outlines):

1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options:
• a website homepage for the band; 
• a digipak for the album’s release; 
• a magazine advertisement for the digipak.

One other things: I expect there to be evidence of audience feedback and good use of media/ict skills so think about how you could do this I would also recommend doing a 'directors commentary' style evaluation over the top of your production work. My own example is below:  password = genre



Genre Apocalypse: - Directors Commentary from Haggerston Media on Vimeo.